{"id":429,"date":"2024-11-02T11:20:32","date_gmt":"2024-11-02T11:20:32","guid":{"rendered":"https:\/\/www.lucacaciagli.com\/?page_id=429"},"modified":"2025-06-08T10:21:29","modified_gmt":"2025-06-08T10:21:29","slug":"other-materials","status":"publish","type":"page","link":"https:\/\/www.lucacaciagli.com\/?page_id=429&lang=en","title":{"rendered":"OTHER MATERIALS"},"content":{"rendered":"\n
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In this section, you can find additional documents such as catalogs and in-depth materials.<\/p>\n<\/div><\/div>\n\n\n\n

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Master’s thesis:<\/h3>\n\n\n\n

“Purification of a red ocean, how to revive the automotive after sales sector – The case Allegri Automotive<\/strong>“<\/p>\n\n\n\n

Strategic analysis on the relaunch of the automotive after-sales sector, with a detailed plan for Allegri Automotive. The project addresses branding, marketing, and operational optimization, proposing innovative solutions to compete in saturated markets. It includes concrete strategies to improve business competitiveness and sustainability, offering useful insights to address market challenges.<\/p>\n\n\n\n

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Allegri Automotive Catalog<\/strong><\/h3>\n\n\n\n

A catalog in five languages was created to represent the Allegri Automotive brand’s new premium\/luxury positioning. An exclusive collection of products and services dedicated to the automotive after-sales sector, designed to offer clients and partners an experience of excellence, perfectly aligned with the brand\u2019s new identity.<\/p>\n\n\n\n

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Bachelor\u2019s Thesis:<\/strong><\/h3>\n\n\n\n

“Branding e metaverso: uno studio sul marketing 3.0 che verr\u00e0<\/strong>“<\/p>\n\n\n\n

An analysis of the potential of the metaverse for branding and marketing, focusing on the challenges and opportunities of Marketing 3.0. This research explores how companies can connect with new generations in a virtual environment, examining case studies and new drivers of digital marketing. (Only in Italian)<\/p>\n\n\n\n

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Master’s thesis: “Purification of a red ocean, how to revive the automotive after sales sector – The case Allegri Automotive“ Strategic analysis […]<\/p>\n","protected":false},"author":1,"featured_media":263,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-429","page","type-page","status-publish","has-post-thumbnail","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.lucacaciagli.com\/index.php?rest_route=\/wp\/v2\/pages\/429","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lucacaciagli.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.lucacaciagli.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.lucacaciagli.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lucacaciagli.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=429"}],"version-history":[{"count":12,"href":"https:\/\/www.lucacaciagli.com\/index.php?rest_route=\/wp\/v2\/pages\/429\/revisions"}],"predecessor-version":[{"id":1074,"href":"https:\/\/www.lucacaciagli.com\/index.php?rest_route=\/wp\/v2\/pages\/429\/revisions\/1074"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lucacaciagli.com\/index.php?rest_route=\/wp\/v2\/media\/263"}],"wp:attachment":[{"href":"https:\/\/www.lucacaciagli.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}